Sustainability is not just a buzzword, but a mindset and the way we work.
All too often, the term "sustainability" has lost its original meaning, but we want to make sure you understand what it means to us. Your clothes are meant to be worn for a long time. Make memories in them. And feel good every time you put them on.
Here's how we make a
difference.
00-1Slow Fashion
Your garments are supposed to last. We make clothes that live up to that philosophy. That's why we design clothes with you and the environment in mind.
They're timeless, elegant, and made from high-end materials. The way we see it, you pay a bit more upfront and get yourself clothes that last a long time.
00-2Ethical Craftsmanship
Everything we do is the result of teamwork from local artisans in the UAE. We take the time to create a great workspace environment and focus on making working conditions safe and fair.
00-3Recyclable Packaging
Your abayas come in boxes that are made from recycled materials. Those boxes can be recycled too.
Discover Our Collection
